CONCEPT
Living in harmony with nature
The inexhaustible abundance of nature in Odai Town is the foundation of our everyday life.We are now able to work on conserving the rich natural environment for future generations.This is the wisdom that we have learned through life in harmonywith the Odai nature and it is this wisdom we want to share with you.We have also been seeking to give the “gift of nature” a tangible form—a series of Odai products.We will be pleased if this assortment of Odai goods enriches your lifeand you share our joy in the blessings of our hometown.
ABOUT ODAI TOWNNature and humans live together in harmony.
Our home, Odai Town, is recognized as part of a UNESCO designated Biosphere Reserve. As forests cover 93 percent of Odai Town, people lead their lives in harmony with the abundant nature. Odai Town boasts near-pristine forests, which encompass the Osugidani Valley, known as one of the three major ravines in Japan; and the Miyagawa River, which is rated as the clearest class A river in Japan. Deep in the forest, towering centuries-old trees are rooted firmly and freshwater trout swim in the mountain stream as a symbol of purity. The most remarkable characteristic is the fact that over 500 species of various broad-leaved trees and conifers have grown here. It is very rare in Japan for the forest to support such a diverse environment. This unique natural state, indigenous to this region, has been painstakingly maintained. And to further protect this unrivaled natural setting for future generations, we have begun on forest conservation. Collecting seeds from naturally grown trees, raising their seedlings, choosing planting locations, and planting them in the suitable area—through this forest conservation process in accordance with the laws of nature, we can live harmoniously with nature. Although the growth of even one tree requires much patience, this effort is what is now required of us, the people of Odai. Our series of Odai products also makes up part of our forest conservation. By gathering branches and leaves as ingredients and extracting their essential oil carefully, we successfully unveil nature’s rich blessing. Experience the pristine beauty of the abundant nature in Odai Town.
A “Biosphere Reserve” is an area aimed at culturally, economically and socially sustainable development that protects rich ecosystems and biodiversity designated by UNESCO.
http://ooobr.jp >
ABOUT OUR BRANDS
We have an assortment of Odai products for your everyday life, including essential oils, reed diffusers and refreshing room sprays. Under the brand name “cokage,” which means the shade of trees, we have launched our original soaps and cosmetics. Each product is made using the pure essential oils produced in the Odai area.
Since ancient times, people in Japan have revered the blessings of nature. Mountains, regarded as a sanctuary, have been inextricably intertwined with Japanese spirituality. For example, people make offerings to deities when they enter the woods. However, the forests are vanishing due to a range of factors, such as climate change and impacts from society.In order to pass on the abundance of nature to future generations, we need to reimagine a sustainable, circular society in which nature and humans live together in harmony.Our brands, Odai and cokage, have been launched as the culmination of our hard work in creating a sustainable reforestation model. By developing forest resources into a wide range of products, we seek to push the boundaries of forest resource usage.
ABOUT THE RAW MATERIALS
It is staff members of the forestry association in Odai-cho, Mie Prefecture that extract Odai essential oils and distilled aromatic waters by hand. We take into account the change of seasons and growth of trees and regulate the entire amount of resources that could be sourced from the mountains. Then we use scissors to gather branches and leaves without involving machinery. In other words, we make full use of trees as resources without cutting them down. We also gather seeds from native trees, raise seedlings, and plant them in the mountains. Through this process, we aim to make the most use of the trees we are growing. This is the project we’ve been working on to build up a sustainable cycle for future forestry.
LINE UP
essential oil / aroma water / reed diffuser / refresh spray / air freshener / leather&wood treatment / fragrance water / deodorant chip etc.
Odai brand site >
soap / night esthetic cream / lotion / hand barm / hair oil etc.
cokage brand site >
Click here for all products"Only Japanese language
ONLINE SHOP >
Sales Agents
Odai products are produced in the remote villages of Japan. However, customers from all over the world are eager to have this natural experience. If you are interested in wholesale sales of Odai products, please contact us. Although our products cannot be produced on a large scale under the policy of both production and forest conservation, we still look forward to working with overseas promotion agents.
Sakaki L&E Wise Helston Division E-mail address:helston@sakaki.to
